I am pleased to announce that Phiona Li will be translating the posts in this blog for our Chinese readers. Several of the posts have been translated, more will be done over time and new blog posts will be translated as timely and accurately as possible. If you have any questions or comments about the Chinese version or posts on that blog, please post them on the Chinese blog.
Please click on either of the two links below for The Marketing Mélange in Chinese.
e-works.net.com sina.com.cn
The Marketing Mélange blog now available in Chinese
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I am fortunate to have worked in a number of roles in marketing and other areas of businesses. I have done, run and led marketing. I have worked in other functions that are impacted by marketing.
I'm a keen observer on how marketing is positioned and perceived within companies and what is expected in return for the marketing budget. The Internet, Web and technology innovations continue to change and
expand marketing approaches and possibilities. Hopefully this blog will in some small way contribute to making marketing more effective for all areas.
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